Last updated June 5th 2024

What is Analytics and Reporting? The Complete 2025 Guide

Provide insights into customer behavior and sales performance for data-driven decision making.

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What is Analytics and Reporting?

Provide insights into customer behavior, sales performance, and marketing effectiveness, helping organizations make data-driven decisions and identify opportunities for growth. Track and report on key metrics such as conversion rates, revenue, and customer lifetime value.

Products for Analytics and Reporting

We’ve listed the products and solutions that commonly address the Analytics and Reporting use case below.

SAP Customer Experience logo

A CRM solution that provides customer engagement, sales, service, and marketing functionality to support various industries.

Pipedrive logo

A visual, intuitive CRM designed to help businesses manage and track their sales pipeline, featuring deal management and automation capabilities.

Adobe Experience Cloud logo

Adobe Experience Cloud is a comprehensive suite of customer experience management tools.

Maximizer CRM logo

Maximizer CRM is a comprehensive customer relationship management software designed to help businesses manage customer interactions, sales, and marketing campaigns.

SugarCRM logo

A flexible, AI-driven CRM platform for sales automation, collaboration, and customer support.

Microsoft Dynamics 365 logo

A sales CRM from Microsoft that offers AI-driven insights, relationship management, and process automation to drive revenue.

Pega CRM logo

A robust CRM solution that provides personalized customer experiences and streamlines business processes.

GreenRope logo

GreenRope is a comprehensive CRM software that integrates sales, marketing, and operations into a single platform.

Sage CRM logo

Sage CRM is a customer relationship management solution designed to help businesses manage their customer interactions, sales processes, and marketing campaigns.

Infor CRM logo

Infor CRM is a comprehensive customer relationship management software designed to help businesses manage interactions and relationships with customers.

Nimble logo

Nimble is a CRM software that helps businesses manage customer relationships and interactions.

Insightly logo

A user-friendly CRM and project management platform for small to mid-sized businesses, offering sales, marketing, and customer support features.

Zoho CRM logo

A scalable CRM platform that offers sales automation, marketing, customer support, and inventory management capabilities.

Agile CRM logo

Agile CRM is a customer relationship management software that offers a comprehensive suite of tools for managing sales, marketing, and customer service operations.

HubSpot CRM logo

A free, user-friendly CRM platform for managing sales, marketing, and customer service activities.

C2CRM logo

C2CRM is a comprehensive customer relationship management software designed to help businesses manage customer interactions, sales, and marketing campaigns.

NetSuite CRM logo

A cloud-based CRM solution from Oracle that offers sales force automation, marketing, and customer service capabilities, integrated with ERP and ecommerce features.

Creatio CRM logo

A low-code platform for business process management, CRM, and automation, tailored for various industries and adaptable to unique requirements.

Kustomer logo

Kustomer is a CRM platform designed to manage customer interactions and relationships.

Keap logo

Keap is a CRM software designed to help small businesses manage customer relationships, automate marketing, and streamline sales processes.

Freshsales logo

A sales-focused CRM designed for high-velocity sales teams, featuring AI-driven insights, automation, and advanced lead scoring.

Apptivo CRM logo

Apptivo CRM is a customer relationship management software that helps businesses manage interactions and relationships with customers.

Salesforce Sales Cloud logo

A comprehensive sales CRM solution offering lead management, opportunity tracking, and sales forecasting.

LeadSquared logo

LeadSquared is a CRM software designed to help businesses manage their interactions and relationships with customers.

Copper CRM logo

A CRM solution designed for seamless integration with Google Workspace, focusing on simplicity and ease of use to improve team collaboration.

Zendesk Sell logo

A sales CRM designed to improve productivity and sales processes, featuring pipeline management and integrations with other Zendesk products.

Odoo CRM logo

Odoo CRM is a comprehensive customer relationship management software that helps businesses manage interactions and relationships with customers.

Oracle CX Cloud logo

Oracle CX Cloud is a comprehensive suite of applications designed to help businesses manage customer interactions and relationships.

Streak CRM logo

Streak CRM is a customer relationship management software that integrates with Gmail to help businesses manage their interactions and relationships with customers.

Claritysoft CRM logo

Claritysoft CRM is a customer relationship management software designed to help businesses manage interactions and relationships with customers.

Capsule CRM logo

Capsule CRM is a user-friendly customer relationship management software designed to help businesses manage their customer interactions and sales processes efficiently.

Nutshell logo

Nutshell is a CRM software designed to help businesses manage customer relationships and sales processes efficiently.

Analytics and Reporting Features

Customize these feature priorities in Taloflow and get expert ratings for 15 different vendors and solutions, including None.

Feature Dimensions Description Priority
Real-time Tagging and Feeds
  • Collaboration
Ability to create internal fees, tag peers, and share attachments with the CRM platform. Critical
Customizable Reports
Pre-designed report templates that can be customized to fit specific business needs, streamlining the reporting process. Important
Multi-Dimensional Reports
  • Analytics
Ability to generate reports from data originating from multiple areas like leads, vendors, campaigns, quotes, etc. Important
Multichannel Interaction
  • Collaboration
Ability to integrate with multiple different channels to connect with the customers. Important
Performance Groups
Tools to track and report on key performance metrics, enabling businesses to measure success and identify areas for improvement. Important
Anomaly Detector
  • Analytics
Ability to compare your actual sales performance with the predicted trend and lets you know where there were any deviations from the projected sales pattern. Nice To Have
Automated Insights
Automatically generate and distribute reports on sales performance, customer engagement, and other key metrics, saving time and providing actionable insights. Nice To Have
Sentiment Analysis
  • Analytics
Analyze customer feedback and interactions to gauge sentiment and improve customer service strategies. Nice To Have
Speech Analytics
  • Analytics
Ability to analyze customer interaction data. Nice To Have
Evaluating solutions?
Work with Taloflow's technology selection platform containing tens of thousands of up-to-date vendor data points in dozens of categories to:
Get a detailed requirements table
Filter solutions based on your priorities
Evaluate vendors for your exact use case
Get my free report
takes 5 minutes

Disclaimer

Taloflow does not guarantee the accuracy of any information on this page including (but not limited to) information about 3rd party software, product pricing, product features, product compliance standards, and product integrations. All product and company names and logos are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation or endorsement. Vendor views are not represented in any of our sites, content, research, questionnaires, or reports.